Piupiuchick designs and makes all clothing and accessories locally, near Porto. Throughout the production process, particular attention is paid to the impact on the environment. The brand also guarantees respect for the rights of workers in the manufacturing workshop: the workshop being located a few kilometers from the offices, the team goes there very regularly.⁠

A large part of the clothing offered by the brand is made of organic cotton or eco-responsible natural fiber (tencel). At the same time, the team continues to source increasingly responsible materials (whether organic or recycled).⁠